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#1
09-30-2009, 07:11 PM
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Navy rolling out new recruiting slogan
The Navy is no longer promising young people that enlisting will “accelerate their lives.” Now it’s pitching them the chance to become part of “a global force for good.”
The Navy’s new advertising slogan: “America’s Navy: A Global Force For Good,” has begun to appear online and in print, as part of a new campaign getting underway in time for the service’s 234th birthday Oct. 13. One of the first print ads appeared in the Oct. 5 edition of Navy Times, which hit newsstands Monday, and one of the first TV spots in the campaign was posted on the Navy’s YouTube site. As a narrator intones about the call to serve, the commercial includes footage of special warfare combatant-craft crewmen; sailors serving in the Pacific in World War II; and sailors helping flood victims. Reprising their appearances in this new campaign are the carrier Nimitz and the hospital ship Mercy, which starred in the Navy’s most recent “Accelerate Your Life” TV spots. “Accelerate Your Life” still appears on the Navy’s recruiting Web site, Navy.com, and its Spanish-language counterpart, elNavy.com, and it’s likely the two slogans will coexist for a few weeks until “A Global Force For Good” becomes ubiquitous in Navy advertisements.  NAVY VIDEO Screengrab from the Navy's video for the service's new slogan. 
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#2
09-30-2009, 07:31 PM
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Re: Navy rolling out new recruiting slogan
I think they should show a Deck seaman chipping paint and sweeping the pier and say "This could be your job for the next few years".
__________________
Disclaimer: All of the above statements may/may not be based on true events. Your comprehension will vary, based upon literacy, basic understanding of the English language, and most recent bowel movement (or lack thereof). No resemblance to any persons living, dead, undead or co-existing in a parallel universe is intended. Naval Attache of the Troll Cabal "People sleep peaceably in their beds at night only because rough men stand ready to do violence on their behalf."
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#3
10-01-2009, 05:05 AM
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Re: Navy rolling out new recruiting slogan
Did anyone else notice how the emblem with the new Navy slogan looks like an Officer Crest squashing an enlisted man's anchor. Good job, maybe next time someone will look over the plans from the good idea fairy.
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#4
10-01-2009, 11:46 AM
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Re: Navy rolling out new recruiting slogan
Whos the Genius that came up with the new slogan?? Here I'll do you one better;
America's Navy: We'll knit you a sweater. I dont foresee to many of these kids walkin into a recruiting station saying " I want to be part of a Global Force for Good!!!" Go back to the driving board on this one Big Navy.
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#5
10-01-2009, 12:15 PM
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Re: Navy rolling out new recruiting slogan
Some bearycrat is getting paid thousands of dollars to think these thinks up. Here is a couple of freebes
United States Navy: Kicking ass and taking names. United States Navy: Killing people and breaking things. Thats our job.
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#6
10-01-2009, 12:48 PM
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Re: Navy rolling out new recruiting slogan
Why are we America's Navy now? Is that to clear up confusion between Canada's or Mexico's Navies that show recruiting ads in the states? I'm indifferent about it. I'm sure it'll get knocked around just like "Accelerate your life" did.
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#7
10-01-2009, 04:00 PM
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Re: Navy rolling out new recruiting slogan
Laaaaame. Maybe instead they can just say:
Americas Navy: (insert 60's hippy song chorus here)
__________________
The Inquisitor Supremus of the Cabalus Trollium. Quote:
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#8
10-01-2009, 04:06 PM
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Re: Navy rolling out new recruiting slogan
"A Global Force For Good" -- isn't that Team America's slogan?
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#9
10-01-2009, 04:08 PM
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Re: Navy rolling out new recruiting slogan
I wish we were as cool as Team America.
__________________
Disclaimer: All of the above statements may/may not be based on true events. Your comprehension will vary, based upon literacy, basic understanding of the English language, and most recent bowel movement (or lack thereof). No resemblance to any persons living, dead, undead or co-existing in a parallel universe is intended. Naval Attache of the Troll Cabal "People sleep peaceably in their beds at night only because rough men stand ready to do violence on their behalf."
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#10
10-01-2009, 04:10 PM
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Re: Navy rolling out new recruiting slogan
Quote:
__________________
The Inquisitor Supremus of the Cabalus Trollium. Quote:
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