Military Times sat down with Steven Keller, Verizon’s Pacific Market President and a U.S. Marine Corps veteran, to discuss the company’s ongoing commitment to military families and veterans. Keller shared his perspective on the challenges faced by service members and their loved ones, including the rising cost of living, the strain of deployment, and the importance of staying connected. He also described how Verizon supports these families through dedicated customer programs, financial relief options, and reliable network coverage that keeps them in touch wherever they are.

This conversation offers valuable insight for veterans, military families, and organizations looking to strengthen their support for those who serve.

Q: During Military and Veteran Families Appreciation Month, what do you believe are the most significant challenges facing military families today, and how has Verizon designed its efforts to address these needs?

Keller: As a Marine Corps veteran, I know firsthand what it’s like to serve, raise a family, and transition out of the military. One of the biggest challenges military families face today is the rising cost of living—everything from gas and groceries to staying connected through their wireless devices.

At Verizon, we take that personally. We provide personalized support, free tools, and 24/7 availability to help military families stay connected and maintain their quality of life. When a service member, veteran, or family member contacts us, our teams are prepared to identify and support them with programs designed specifically for the military community.

We also understand how stressful deployments and training cycles can be, so we offer flexible service options like short- and long-term suspensions to make things easier while loved ones are away. And through initiatives such as $14 million in veteran debt relief, we continue to honor and support those who serve our nation.

Q: With the recent government shutdown affecting many military families, could you elaborate on Verizon’s payment deferral options and how service members can access that support?

Keller: Our stores are always staffed with people ready to help. It’s unfortunate what’s happened, but there’s hope on the horizon. When service members contact us by phone, email, or chat, we offer flexible options. It’s not one-size-fits-all; we look at each individual’s circumstances on a case by case basis to ensure they stay connected with their loved ones and maintain their quality of life.

Q: Military families often face unique financial pressures. How do Verizon’s bundle options translate to real savings for households on tight budgets?

Keller: We have many options, but a few highlights include our Best Value Guarantee, which backs our commitment to 24/7 support and free phones for new or existing customers. We also offer mix-and-match pricing plans, so each family member can choose what fits their needs best.For those with existing devices, we have Bring Your Own Device (BYOD) programs to connect them affordably. We also offer the Better Deal Guarantee, inviting customers to bring in their bills from our competitors and we’ll show them how they can get more with Verizon. Between mobile, home, and accessories, there’s always a way for military families to save and get the best value.

Q: Beyond pricing, what aspects of Verizon’s network performance and reliability are most critical for military families who need to stay connected across time zones or with deployed members?

Keller: When I was serving, cell phones didn’t exist, and staying connected was tough. Now, it’s essential. Whether across the country or overseas, families depend on reliable connectivity. Verizon provides international plans and consistent, coast-to-coast coverage so service members can stay close to loved ones wherever they are. For me, it’s personal—connection is everything.

Q: Many service members face challenges when transitioning to civilian careers. How is Verizon supporting veterans through hiring, training, or mentorship programs?

Keller: I’m one of thousands of veterans at Verizon. We employ reservists, guardsmen, and military spouses. We also have VALOR, an Employee Resource Group that provides mentorship, networking, and community for veterans.Verizon actively recruits on military bases, like Camp Pendleton, and helps service members transition smoothly. When I left the Marines, my biggest concern was supporting my family and keeping my benefits. At Verizon, benefits start on day one - medical, dental, 401(k), tuition assistance, stock options - the full package. Not 90 days, not 60 days… Day 1. That consistency and security make a big difference for veterans starting civilian careers.

Q: How has your experience as a Marine Corps veteran shaped Verizon’s regional programs and veteran initiatives?

Keller: I was an enlisted Marine who left the service as a Sergeant without a degree. Now I am a senior leader at a Fortune 500 company. Verizon gave me the tools, training, and development to grow. I earned my bachelor’s and master’s degrees and Verizon supported me every step of the way. It shows what’s possible for veterans who apply their discipline and drive in the corporate world.

Q: Looking ahead to 2026, how is Verizon planning to evolve its support for military and veteran families?

Keller: I can’t share too much yet, but in December we’ll be announcing a major veteran initiative in the Bay Area, specifically San Francisco. It’s something I’m really excited about, and it’s close to my heart.

Q: Verizon is often recognized as a top veteran hiring company. What advice would you give to corporations seeking to build authentic, lasting relationships with the military community?

Keller: First, hire veterans. Don’t treat it like a checkbox, it’s a commitment. Veterans bring unique leadership, problem-solving, and adaptability. Next, embrace the culture. Don’t just use the military as a marketing angle or seasonal campaign. Make it part of your organization’s DNA.Show up in the community, recruit on bases, support military spouses, and promote veterans from within. When you truly live that culture, it shows and veterans notice.

Q: Any final thoughts you’d like to share with readers?

Keller: In the military we always say “I’ve got your six” which means “I’ve got your back.” That’s what Verizon stands for - we’ve got your back. We make sure every dollar military families spend with us brings real value, savings, and connection. We’re proud to serve those who serve.